What is the university market like
Dec 6, 2023 22:11:23 GMT -8
Post by Deleted on Dec 6, 2023 22:11:23 GMT -8
In the competitive university market, surpassing the semi-annual campaigns of the largest is a real challenge. Fortunately, Content Marketing enables fairer competition between small and large companies on the Internet. However, this strategy is no longer new. We carried out a study that showed that 76.5% of Universities in Brazil have already started using it, making the average number of visits to the website 34.4 times greater than those of an educational institution that does not adopt Content Marketing.
This is because, in the digital world, the one who gains the most visibility Phone Number List is not the University with the most tradition or the largest budget, but rather the one that offers the most valuable content to the public. Although many educational marketing professionals believe that texts lost space compared to video content, a study by Mstoner demonstrated a different scenario. Most teens actually prefer articles and text messages from their school over videos, and consider it very important for the school to have written content on its website. 4 Reasons to create a blog for your higher education institution With other Universities using the strategy and your audience asking for content, you have no reason not to do it.
Learn about the advantages that justify the need to incorporate a blog into your digital marketing strategy. 1. Increase the visibility of the institution A higher education institution will only be able to generate a satisfactory number of leads if it has a good digital positioning. After all, visitors are in the first stage of higher education marketing and sales funnels . Imagine promoting an event for potential students and having very few attend . The number of leads gained with that event would be zero or very low, right? It also works like this in digital marketing .
This is because, in the digital world, the one who gains the most visibility Phone Number List is not the University with the most tradition or the largest budget, but rather the one that offers the most valuable content to the public. Although many educational marketing professionals believe that texts lost space compared to video content, a study by Mstoner demonstrated a different scenario. Most teens actually prefer articles and text messages from their school over videos, and consider it very important for the school to have written content on its website. 4 Reasons to create a blog for your higher education institution With other Universities using the strategy and your audience asking for content, you have no reason not to do it.
Learn about the advantages that justify the need to incorporate a blog into your digital marketing strategy. 1. Increase the visibility of the institution A higher education institution will only be able to generate a satisfactory number of leads if it has a good digital positioning. After all, visitors are in the first stage of higher education marketing and sales funnels . Imagine promoting an event for potential students and having very few attend . The number of leads gained with that event would be zero or very low, right? It also works like this in digital marketing .